Current, 2021-2022 Catalog 
    
    Oct 22, 2021  
Current, 2021-2022 Catalog

BUS 222

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BUS 222: Introduction to Marketing

3 credits

The components of the marketing structure and of the behavioral science concepts involved in marketing. Emphasis will be on practical skills in identifying markets and opportunities, product development, and advertising. Offered Odd Spring online. Even Spring on-campus

Prerequisite(s): None.
Co-requisite(s): None.



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